from fax machines to AI: what 20+ years in B2B sales has taught me about getting (and closing) leads
I was reminiscing the other day about my first proper b2b sales job in advertising sales, circa 1999 and i remembered something wild… We used to get our orders by fax machine. Now, i’m not that old, thank you very much, but back then, we didn’t have a computer for every salesperson. CRMs? Pipeline tools?…