cold email that actually works

done-for-you lead generation & appointment setting – without the fluff, spam or empty promises

cut through the noise with cold email that delivers

I build smart, high-performing campaigns designed to open doors, start conversations and generate real leads. If you need scalable, direct outreach, this is where to start.

typical cold email

  • undefined ICP’s
  • generic templates
  • spam triggers
  • weak follow up
  • no credibility

smart email sequences

  • laser-focused targeting based on real buying behaviour
  • multi-layered personalisation + human messaging
  • proper tech setup + sender reputation management
  • smart sequences that build trust
  • alignment with your brand + online footprint

if outreach isn’t personal, it’s invisible.

built for performance

Great cold email doesn’t happen by chance. I follow a clear, tested process that makes sure every campaign is set up to land, connect and convert.

define

clarify goals & ideal buyers

build

create your outreach engine

launch

send safely, monitor closely

optimise

refine, improve, book meetings

what’s included

Every campaign is built with these core element, all comes as standard with nothing left to chance.

targeting & data

  • ICP discovery
  • data sourcing
  • prospect enrichment

copy & sequencing

  • cold email writing
  • sequence creation
  • personalisation layers

tech & management

  • domain & dns setup
  • inbox warmup
  • monitoring & reporting

ready to get leads?

lead gen isn’t magic. it’s mechanics.

packages to match your ambition

Pick a plan that fits your pace and goals. No hidden extras, just a done-for-you delivery that works.

starter plan

Perfect if you’re just getting serious about outbound and testing the water.

500 prospects/month

7 est leads/month

£750/month

Includes full campaign setup – copy, tech, personalisation + management

scaler plan

Ideal if you’re growing fast and want a more consistent pipeline to nurture.

1000 prospects/month

14 est leads/month

£1,250/month

Includes full campaign setup – copy, tech, personalisation + management

surger plan

Built for businesses ready to go big and drive serious volume for the sales team.

2000 prospects/month

28 est leads/month

£2,000/month

Includes full campaign setup – copy, tech, personalisation + management

standard terms:

  • £250 one-time setup fee
  • 2-month minimum commitment (month-to-month after that – cancel anytime)
  • Payment: setup fee on order, month 1 before launch, then 30-day rolling

prefer simple & a saving?

pay your first 2 months upfront and I’ll waive the setup fee
(save £250)

add done-for-you appointment setting

let me handle the replies and book the meetings so you can focus on closing the deals.

  • Reply monitoring & lead qualification
  • Calendar coordination & reminders
  • Pay only for confirmed meetings

only £50 per booked meeting

please note: this is in addition to the cold email package

not sure what fits?

Not sure if cold email or multichannel is the better fit? Here’s how they stack up so you can pick the right tool for the job.

multichannel outreach

  • premium, relationship-led outreach
  • LinkedIn & email touchpoints
  • 300 prospects, 12 week nurture
  • high value deals, longer cycles

cold email outreach

  • scalable, fast, direct outreach
  • pure email, high volume
  • 500-2000+ prospects per month
  • shorter cycles, quick conversations

Let’s have a quick call to plan your best route and package.

built for sales. not for vanity metrics.

if you’ve still got questions, you wouldn’t be the first!

If you’re like most people buying cold email, you probably want a few details cleared up before we chat. Below you’ll find honest answers to the things people usually ask about cold email – from setup to results. And if you’re still unsure? Just shout.

We’ll arrange your onboarding call within a few working days of your order. After that, I’ll begin setup right away. There’s a 21 day technical warm-up period to ensure everything’s ready for reliable delivery, so you can expect the first emails to start going out about 3 weeks after onboarding.

Very little. I handle domain registration, inbox creation, DNS records, warmup, copywriting, prospecting, and setup. You’ll just provide calendar access (if booking meetings), approve messaging, and share any key info about your offer or ideal customers during the onboarding process.

Every campaign is built with multi-layered personalisation. The emails feel like genuine 1-to-1 messages, written with insights about the company, role and prospect, not just a first name and company name merge field.

You’ll get chance to review all messaging before launch. I’ll guide the structure to avoid spam triggers and ensure we are saying the right thing at the right time to illicit a response from the prospect.

Cold email is perfect if you want volume, speed, and consistent meeting flow. If your deals are higher value and need more relationship-building, multichannel might be the better fit. We can chat about what suits your goals.

If you choose the appointment setting add-on, I’ll manage replies, qualify leads against the criteria we agree and only book meetings that match. You only pay for confirmed meetings that actually happen. Please note, the price for the confirmed appointment is on top of your cold email package.

After launch, you’ll typically see initial replies within the first week, and certainly within 1–2 weeks. Campaigns improve over time as we test, optimise, and scale – it’s a living process, not a set-and-forget blast.

I build clean prospect lists using specialist tools + manual checks to ensure accuracy. Data typically includes name, email, job title, company, LinkedIn, website and many other variables that support the personalisation. Phone numbers can be added as an extra cost.

I pause follow-ups for prospects who are away and resume when they’re back. If they’ve handed over to a colleague, I’ll update targeting so we can reach the right person.

I use a modern tech stack to manage cold email delivery, tracking, monitoring and reply management – all optimised for deliverability and results. I’ll keep the setup clear, with no unnecessary complexity for you.

ready to build cold email that works?

no gimmicks here – just done-for-you email marketing!

  • reliable delivery
  • personalised messaging
  • predictable results

let’s make it happen. drop me a message and I’ll get in touch